Hospitality Network
Hospitality
enterprises (for example, hotels, airports, and convention centers) host guests
who demand high-speed connections to the Internet and access to telephony
services. Enterprises that are used by a large number of travelers spend money
to support LAN-like performance and extend high-speed telecommuting to corporate
users.
Hospitality providers build networks that offer high-speed
Internet services in a flexible, affordable, and transparent manner. Figure B-4 illustrates a sample hospitality
network.
Applications include fast Internet access and high-volume VoIP
solutions. In hotels, one building or the entire hotel campus is wired with a
single broadband access line to supply voice, video, and Internet applications
to guest rooms. The hotel can take advantage of high-volume, long-distance
discounts from its provider while realizing revenue from direct long-distance
dialing by hotel guests. A hospitality environment can deploy the following
components:
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Cisco Building Broadband Service
Manager (BBSM) This service-creation platform enables hotel property
owners to create, market, and operate broadband access services. BBSM provides
plug-and-play access; customizable portals to restaurants, wineries, and retail
shops; and support for multiple authentication and billing options.
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Cisco IP phone This device provides hotel guests with added conveniences,
such as telephone-based applications that might include concierge services,
linked directories to local attractions, and automatic speed-dial setup. For
groups taking advantage of meeting services, the Cisco IP phones can provide
personalized group directories, meeting agenda and room locations, and broadcast
alert capabilities.
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Cisco Content Transformation Engine
(CTE) The CTE is an appliance-based product that optimizes the delivery
of web content to a variety of wireless and wired devices, such as cell phones,
personal digital assistants (PDAs), and IP phones. Using the CTE with Cisco IP
telephones in every room, guests have quick and easy access to hotel information
(room service, in-house events) and third-party information (airline schedules,
stock quotes, and weather information).